LA-based 21-year-old rapper Rowe Rowe has been extremely proactive these past months, catching the attention of industry professionals, fans and artists alike with the release of his collective Spotify playlist named Chill Vibes. Counting over 2800 followers and home to more than 400 songs, the A&R, rapper and artist manager knows exactly how to turn into his advantage the current shifts happening within the music industry.
“No industry is an easy way in, but it’s crucial and necessary to grow together, not compete or push others down. As artists we collectively have that dream of being known and seeking fame, but in this new digital age, it’s about who you know and being authentic, making a change in the game.” You have to work for the collective, not just for your self-interest.”
All about working in close collaboration with other artists, he says that he was amazed with the number of messages from very talented upcoming artists he received when making an open-call for artists to submit their songs to be a part of his playlist.
Rowe Rowe himself is an artist, a rapper whose music adresses joy, struggle, and perseverance, while he attempts to change the way modern rap music is perceived by bringing meaning and depth to his mixes.
Overall, Rowe’s goal in creating music is putting forth positive messages of triumph and joy, all while pushing the limits of the genre of rap. Rowe Rowe’s Chill Vibes’ playlist displays the artist’s creativity and passion for helping emerging artists get their name out there.
Rowe Rowe’s Chill Vibes’ playlist displays the artist’s creativity and passion for helping emerging artists get their name out there.