A closer look at the artists buzzing on a regional level.
While the world is more connected than its ever been, regional successes and sounds are still as prevalent as ever in rap. Kevin Gates is selling upwards of 100k first week through his loyal support in the South, while Atlanta, the Bay Area have maintained distinct sounds within their respective scenes.
Getting a single buzzing in your area is often the first step in earning a national hit, so we’ve decided to look at a few of the rappers who have been gaining momentum in their areas.
Each entry will highlight three or four rappers who have caught some attention in their region, which will not always be restricted to the U.S., or even North America. Click through to the galleries to see the first batch of artists we’ve put together.