Ozuna Proves He Can Slide Into Every Reggaeton Romántico Style on New Album 'Aura'

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Here’s a problem: Find somebody in urbano music who has had a greater yr than Ozuna. The Puerto Rican-Dominican artist soared onto the scene virtually out of nowhere, dropped , and watched it hike up the charts, ultimately breaking records on Billboard’s Top Latin Albums. A fusillade of success adopted: Ozuna swept essentially the most prestigious Billboard Latin Music Awards, he received Best New Latin Artist on the iHeartRadio Music Awards, and have become the .

Somewhere in between all of that, Ozuna had time to report about 20 songs for his newest album Aura. While follow-ups to massively profitable debuts are sometimes an arduous, high-pressure gambit, Ozuna seems to have churned out Aura with little issue: “It wasn’t about doing one thing larger or higher. I don’t prefer to proclaim issues. But individuals ask for lots of music; it’s completely different from what it was…Now artists develop weekly, there’s new sounds, new rhythms, new expertise, new individuals, and you need to evolve,” he not too long ago told Billboard.

A need to experiment may clarify Aura’s wide-ranging maximalism. The album follows the instance of current reggaeton-leaning albums — J Balvin’s , Maluma’s — that paint with a large brush and mirror all the sub-genres curdling in urbano. Aura boasts new bangers that development on the poppy, reggaeton-romántico formulation of Odisea (“Unica,” “Vaina Loca”), however Ozuna additionally provides in swaths of subtler electro-R&B that we haven’t fairly heard from him but. “Monotonia” is a moody ballad, whereas “Besos Mojados” leverages the graceful vocals of OG reggaeton duo R.Ok.M. y Ken-Y.

Although new inspirations are current, Ozuna doesn’t steer too removed from what labored on Odisea by way of collaborations. He brings again lots of his previous co-conspirators: Nicky Jam reprises a number of the melodies he lent on “Cumpleaños” and splays them out on the carnal, dembow-laced sensibilities of “Haciendolo,” and Balvin options on “Sigueme los Pasos” with Natti Natasha. Ozuna additionally groups up with Romeo Santos once more — the 2 battled their falsettos on the standout observe “Sobredosis” from , and so they be a part of up right here for a breezy, stripped-back showcase known as “Ibiza.” Meanwhile, Ozuna’s good friend and controversial, who’s, makes it onto two songs; one in every of these, “Pasado y Presente,” is well among the many album’s finest, due to a minimal beat and auto-tune prospers that supply the house for Ozuna and Anuel AA to fluidly commerce bars.

Part of Odisea’s attraction was a punch-drunk catchiness, which revealed itself in tracks that married Ozuna’s high-pitched vocals with sharp, steel-drum snappiness. These moments carry over on a handful of the brand new album’s clear hits, comparable to “Sigueme los Pasos,” and in addition on “Coméntale,” a slow-whine situation that works due to a surprisingly profitable cameo from Akon, who sings in English and Spanish. (Aura can be house to that additionally made a dent on the charts final yr.)

But Aura comes with an added sense of darkness. Themes of heartbreak and deception, which popped up on Odisea (albeit sparingly), linger on “Me Dijeron” and “Montonia,” tracks that see Ozuna grappling with errors he’s made and folks he’s misplaced. There’s additionally the existential opener, “Aura,” by which Ozuna unravels cryptic private turmoil grounded each in his profession pressures and relationships: “Engaño mi realidad/Sé que hago daño a mi mente/Pienso en lo que pensarán/Yo mismo a mi ser le miente.” Talking to Billboard, Ozuna defined that the music was a heavy one for him to report. “You know everybody’s a sinner. No one’s a saint. ‘Aura’ is a music the place you’re taking a look at your self within the mirror, and I used to be personally impacted once I recorded it. I recognized with it. There are so many issues occurring on this planet proper now, and doing a music about it’s painful.”

The effort is clearly a solution to showcase a deeper aspect of Ozuna, who has by no means prevented sharing private narratives. (Odisea’s first music was a fast primer concerning the artist’s youth.) Still, the vary in subjectivity and vitality has one aspect impact: It makes Aura appear much less targeted than its predecessor. Odisea was additionally a testomony to Ozuna’s versatility that mirrored myriad influences, but it surely felt like a tighter, closer-knit presentation, plotted fastidiously to introduce Ozuna to the lots. It was a shorter venture, too, with 16 songs that clocked in at much less time than Aura’s 20. In some ways, Aura might be understood as a compendium that swimming pools Ozuna’s bangers collectively and maintain his momentum going, however is much less involved in showing as a cohesive album. Instead, the vanity is to flaunt Ozuna’s aptitude for making hits, regardless of the style, and present simply how a lot he can do when he’s given the chance.

Given Ozuna’s knack for racking up tens of millions of streams per launch, none of that is essentially a nasty factor. His singles acquire 1000’s of views as quickly as their launched on YouTube (a video for “Me Dijeron” posted 4 hours from this evaluate already had 200,000 hits), and Ozuna has persistently confirmed that he can slide into no matter model the business is transferring towards. With an inclination to maintain transferring so quick, Ozuna might simply find yourself probably the most prolific artists in urbano.

Ozuna’s Aura is out now on Sony Music Entertainment.

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