Juanes Pays Tribute to Colombia in Jubilant ‘La Plata’ Video

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mixes trendy drum programming with conventional vallenato instrumentation in his new tune “La Plata.” The single, a collaboration with the rising Colombian singer Lalo Ebratt, is the primary launch from Juanes’ upcoming album, set for launch later this yr.

The “La Plata” video tells the story of heartbreak in reverse: It opens with Juanes getting arrested after which rewinds all the best way to the second when the lady he loves dashes his hopes of residing fortunately ever after. Despite this, the video is a cheerful affair, with goofy appearing and buoyant dancing.

Juanes has lengthy been adept at musical fusions, and he shows that expertise once more on “La Plata.” You hear the signifiers of vallenato, a standard Colombian type, within the percussion and accordion. But as Juanes builds in direction of a sing-along hook suited to sold-out stadium exhibits, radio-ready programmed drums rat-a-tat behind him. Moments later, he’s again to his previous methods, filling the observe with fairly filigree on acoustic guitar.

Juanes’ selection of collaborators additionally exhibits that he’s being attentive to new developments in pop. Ebratt has amassed a formidable following in Colombia not too long ago because of melodic ear-worms like “Mocca” — which was remixed by J Balvin — and slick featured verses: See his look on Mario Bautista’s “Baby Girl.” In his personal work, Ebratt gravitates in direction of the pop-reggaeton and lure sounds which might be in style as we speak, however he suits simply into “La Plata.”

“La Plata” kicks off the marketing campaign for Juanes’ subsequent album, which is at the moment untitled. His earlier full-length, Mis Planes Son Amarte, got here out in May 2017.