Toronto is starting to see some “Views” billboards pop up around city.
It looks like OVO SZN is quickly approaching. After dropping off the single “Summer 6ixteen” a couple weeks back, Drake has now started to throw up some advertising for his upcoming album, Views From The 6ix, all over his hometown of Toronto, just in time for this weekend’s NBA All-Star festivities.
The first ad was tweeted out by Toronto’s Billy Bishop Airport Tuesday afternoon, with two separate pictures & ads, one of which says “Four plus Two Equals 6.”
— Billy Bishop Airport (@BBishopAirport) February 9, 2016
Following that tweet though, Drake decided to do one better and reveal a much larger billboard that was just put up in the heart of the city, which simply read “Views.”
This is probably just the first of what will be many more advertising & marketing stunts that Drake will drop on us as we move closer to that highly anticipated April release. And we’ll definitely be waiting.